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Least
Cost Routing - Making savings against BT
Least Cost Routing / LCR has been around for over 20 years. At some
point you've probably had someone try and sell you an alternative
telephone contract with promises to save you money. If you've ever
wondered how (or indeed if) this actually works, this information
sheet is for you.
First
things first - are you currently using BT?
BT, or British Telecom as was, used to be publicly owned, that is
the infrastructure was paid for by the British taxpayers and any
profits (or otherwise) were paid back into the treasury's coffers.
When BT was privatised, one of the reasons for the sell off was
to open the industry up to competition to force standards up and
prices down.
Different people
have different opinions as to whether this was a good thing and
whether it has achieved its aims, however the point is that BT are
required to operate in a way which allows competition, whereas the
same rules do not always apply to other suppliers such as cable
companies like NTL.
Therefore, this
document is aimed specifically at those who use BT. If you are using
a cable company you will probably find that you are already paying
a lower line rental and paying less for calls than on a standard
BT rate.
OK,
so I'm using BT. How can anyone provide a service to me?
Would I have to change my number or have someone visit my
house or office to install equipment?
BT are required,
by law, to allow you as a BT customer to "route" your
calls over alternative suppliers if you wish to do so. When you
make a call at the moment, your call goes from your phone to a local
BT exchange, from there it travels by any appropriate route to the
local exchange closest to the person you are calling, and from there
to their phone. There isn't a fixed route between exchanges; the
actual route taken might not be the most obvious one geographically
but will depend on available capacity and may potentially take a
detour to avoid faults.
In practice,
not all of the available routes are maintained by BT, although it'll
be BT's routes you will be using by default. If you switch to an
alternative supplier then the path taken between the two local exchanges
will be changed to use a route maintained by another company. That
other company charges you for the call, and pays a bit back to BT
for the "local loop" part, ie the bits at each end up
to the local exchanges.
This is all
a massive over-simplification, but hopefully it explains the principle.
There are tens if not hundreds of companies able to offer alternative
routing, and of-course they don't all maintain their own sets of
cables; instead they simply bulk-buy minutes of call capacity at
a reduced cost from the bigger operators and sell them on to you
at a price which represents a saving to you and - hopefully - a
profit to them.
The result is
that you retain your BT line (and BT phone number), and continue
to be billed by BT for your line rental, and pay separately for
your calls to your new supplier.
How
can anyone do this cheaper than BT?
Well firstly, BT themselves could reduce their prices if they wanted
to. Indeed they do have many opt-in schemes which allow you to make
savings ("Business Choices","BT Commitment"
etc). It is surprising just how many BT customers don't actually
take up these options, but this is also the simplest explanation
for the price difference between BT and its competitors. Huge numbers
of people just never get around to switching, and it is not in BT's
interests (or specifically in the interests of its shareholders)
to encourage them or to drop the rates it charges them.
Secondly, BT
has an relatively old network to maintain, and the newcomers often
therefore have newer, more reliable and lower maintenance hardware
to look after.
In practice,
as far as competitive pricing is concerned, the alternative suppliers
compete amongst each other and offer broadly similar rates as each
other, yet all of them undercut BT significantly. As an example,
you can expect an alternative supplier to charge around half of
what BT charges for a long distance (ie "national rate")
daytime call. Savings to international destinations can be far bigger
than this, whilst calls to mobiles (and premium rate numbers) are
typically very close to BT due to way the revenues from each call
are paid to the mobile (or premium rate line) operators.
What
about other services?
Incoming services such as 0800 (free call) and 0845 (local rate
call) numbers are usually much cheaper with alternative suppliers.
Services which are heavily integrated with the telephone system
such as 1471 and Caller ID continue to be provided by BT.
How
does it work?
You need to tell your local exchange to route the call via an alternative
supplier, and that alternative supplier needs to know about you
so that they can charge you for your calls.
Usually you
would sign up with a provider and they would give you a four digit
access code which you prefix your calls with. Remembering to dial
the code is not too bad, but since when you forget your new supplier
doesn't make any money they usually make it easier for you by providing
a small box to plug into your phone socket to dial the prefix for
you automatically, although if you have an office and an internal
exchange you would probably program that directly.
A new option
is to have your local BT exchange programmed with your preferred
supplier so that all calls go through them automatically. Known
as "carrier pre selection", you can still make calls via
BT if you wish - you simply have a prefix for your BT calls instead
of your normal calls.
The astute amongst
you will have realised than in principle you could have accounts
with several suppliers and choose whichever is best for individual
calls. This is called "least cost routing", although given
the similarity in rates between most suppliers other than BT this
job is best left to an internal exchange unless you really make
lots of calls. Another thing you may have noticed is that if you
don't use the prefix your call goes via BT - that is, if you don't
like your new supplier you simply don't use them!
Since this only
affects outgoing calls your incoming calls are not affected. In
particular, your telephone number does not change. Similarly if
you decided to take advantage of a new 0800 0845 or 0870 number
this would simply route through to your existing number and would
be an alternative to it not a replacement.
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